CPRT Mini-Workshop: Managing Political Spending Risk in the 2024 US Election

With CPA-Zicklin Trendsetters

Video 1 of 1

With the tumultuous events of the 2024 US election season, companies are reviewing a wider range of risk scenarios — from political violence to election interference, conflicting stakeholder pressures, regulatory uncertainty, and the politicization of strategic business issues. These challenges are unlikely to abate completely after the election.

In this hyper-politicized environment, proactive risk management is all the more important. One major area of risk management is whether companies’ political spending aligns with their public statements and commitments, exposes the firm to political pressure, or has broader impacts on the systems and institutions that are foundational to the business. Managing these risks is not a trivial exercise; it involves complex decisions, tradeoffs, and judgment calls.

To help companies take a consistent, principled approach, the CPR Taskforce has been hosting a series of mini-workshops on Corporate Political Responsibility and Election Readiness 2024. First, we explored How to Conduct a Political Risk Assessment, and then High-stakes Decisions in a Polarized World, Using our New CPR Decision Tool.

The session was led by Elizabeth Doty, Director of the Erb Institute’s Corporate Political Responsibility Taskforce, and will feature three distinguished guests: 

• Bruce Freed, President and Co-Founder, The Center for Political Accountability
• Jeanne Hanna, Vice President for Research, The Center for Political Accountability
• Rex Wackerle, former Vice President and Director of Federal Affairs for Prudential Financial 

The CPRT is strictly non-partisan and does not advocate, promote, or support any political party or candidate. While members and partners may express their views freely, we do not endorse or advocate particular policies or legislation but may provide thought processes for evaluating proposals based on CPR principles.