BookBloomsbury

The New Political Capitalism: How Businesses and Societies Can Thrive in a Deeply Politicized World

Joe Zammit-Lucia, 2022
https://www.bloomsbury.com/us/new-political-capitalism-9781472990198/

Joe Zammit‑Lucia argues that in today’s world, politics and business are deeply connected, and companies need strong “political antennae”—a keen understanding of societal values, regulations, and consumer expectations—to succeed. Drawing on global case studies, he shows how pressures from stakeholders, investors, and regulators require firms to embed political awareness into their purpose, strategy, and daily operations to build trust and resilience.

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